Christopher Kenneally is the Director of Author Relations at Beyond the Book, an information program of the Copyright Clearance Center.
On Thursday, May 31 at 3:00 pm, Kenneally will moderate a panel entitled, “Giving it Away: Free Lunch or Unrealized Opportunity,” which will address the pros and cons of supplementing the sale of a book with free content. Leading the panel discussion will be Chris Anderson, the Editor-in-Chief of WIRED and the author of The Long Tail.
The other BTB session hosted by Kenneally, “A Winning Season? It’s Time to Take Sports-writing Seriously,” is on Friday June 1 at 11:30 am, and will feature Starling Lawrence, VP and Editor-in-Chief of W.W. Norton & Company, David Marannis, Associate Editor of The Washington Post, and Cait Murphy, Sr. Editor of Fortune .

