Archive | August, 2008

Upfront and Unscripted with Art Spiegelman

on August 5, 2008 in Upfront and Unscripted

Art SpiegelmanArt Spiegleman is a Pulitzer Prize-winning artist/illustrator, comic legend, and author of Breakdowns: The Portrait of the Artist as a Young %@&*! He was also a pioneer in the movement that brought comics into the realm of respected literature.

In this Upfront and Unscripted podcast episode, Spiegleman and Daniel Pink, author of The Adventures of Johnny Bunko: The Last Career Guide You’ll Ever Need, discuss Spiegleman’s incredible career and Breakdowns, the updated version of his 1978 anthology.

To hear more from Spiegelman, check out the 2008 Graphic Novel Author Breakfast.

For more Daniel Pink from BEA 2008, listen in on his conversation with BEA Director Lance Fensterman and his own Upfront and Unscripted session.

Upfront and Unscripted with Art Spiegelman [ 27:32 ] Play Now | Play in Popup | Download
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The Author-preneur: Balancing Authorship and the New Business of Brand-building

on August 4, 2008 in Educational Programs

Ron HoganMark SarvasBetsy Amster“Authors must become brands” is now common wisdom in book publishing. But should authors be in business beyond their books?

The growing trend towards “author-preneurship” reveals a range of opportunities and skills for authors to both gain from and contribute to the business world. Authors are founding startups, producing films, running lecture agencies, consulting with Fortune 500 companies, and entirely-author led services for the industry itself. This underscores not only the desire for an author point of view in business but the benefits of authors taking an entrepreneurial approach to one’s literary career.

In this podcast episode, we explore issues related to “author-preneurship”, including time management, legal issues, working with collaborators and self-identity within and outside of your entrepreneurial endeavors.

Kevin Smokler, Chief Evangelist and Community Director of BookTour moderates this panel. Smokler is joined by Betsy Amster, President of Betsy Amster Literary Enterprises; Mark Sarvas, litblogger and author of Harry Revised; Kim Rickets, founder of Kim Rickets Book Events; and Ron Hogan, founder of Beatrice.

The Author-preneur: Balancing Authorship and the New Business of Brand-building [ 41:06 ] Play Now | Play in Popup | Download
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How Much is That Web Site Worth? Considerations for Buying Specialized Content and Targeting Niche Audiences

on August 1, 2008 in Educational Programs

Brian O'LearyPublishers looking to build web communities are increasingly faced with a choice: build, or buy? To make the right decision, prospective buyers need to consider the time, resources and benefits of acquiring targeted web communities.

In this podcast episode Brian O’Leary, Founder of Magellan Media Consulting Partners, leads publishers through this process. Among other things, he teaches us:

  • when it makes sense to buy, and when to build
  • how to value a web business in terms of what it brings to a publisher and what the publisher brings to the web site
  • current EBITDA multiples for different kinds of sites
  • options to outright purchase, including strategic partnerships
How Much is That Web Site Worth? Considerations for Buying Specialized Content and Targeting Niche Audiences [ 48:55 ] Play Now | Play in Popup | Download
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