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June 4, 2009
The Mobile Marketing Handbook by Kim Dushinski
In this practical handbook, mobile marketing consultant Kim Dushinski offers easy-to follow advice for firms that want to interact with mobile users, build stronger customer relationships, reach a virtually unlimited number of prospects, and gain competitive advantage by making the move to mobile now.
CyberAge Books, $29.95, April 2009, ISBN#: 9780910965828
